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Api of whatsapp business software#

The WhatsApp Business API is a robust integration, built for mid-sized and large businesses with bigger customer care teams and more complex customer engagement tactics.

Creating multi-channel automation workflows (in addition to email, SMS, and Facebook Messenger, for example).

Sending WhatsApp marketing messages, e.g.

Sending transactional messages (order confirmations) and alerts (e.g.

Thus, the WhatsApp Business API adds a wide range of marketing capabilities to your marketing toolbox and opens up a lot of opportunities, including:

Api of whatsapp business software#

This is because the WhatsApp Business API isn’t a stand-alone software program, but uses the interface of the partner for campaign creation, performance tracking, and list management. Check out WhatsApp Campaigns by Sendinblue available now! In short, your software needs a WhatsApp integration to be able to use WhatsApp API to send messages. Access is granted through official WhatsApp business partners, mainly marketing SaaS providers. The WhatsApp Business API connects a marketing platform or CRM with the WhatsApp business solution. So, What Exactly is the WhatsApp Business API?Īn API connects two software tools together so they can talk to each other and share data. The WhatsApp Business API adds even more layers of functionality for marketing. But which of the three WhatsApp solutions should you choose? There’s a big difference between WhatsApp and WhatsApp Business. There are numerous benefits of using WhatsApp Business. This makes it a must-have channel for customer engagement and support. If you’re looking into WhatsApp Business API, congrats on a sound business decision! WhatsApp is the most popular messaging app with a 98% open rate.